Salesforce
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Salesforce offers a high degree of configurability and customization options. To take full advantage of the advantages of Salesforce, it’s important to take into account your organisation’s distinct vision, requirements, and objectives. While majority of the businesses ultimately need configuration and customization to make the platform function preferably for them, they generally do not require […]
Salesforce is considered as the front-runner in the CRM solution handling lead management, account management, sales information, advertising activities, and more. In the same way, NetSuite stands out as a leading ERP system, taking care of all account-related actions from invoicing to records. Both these platforms offer exceptional solutions to organisations; therefore, many businesses wish […]
In the context of digital marketing, it very important to be in sync with the current trends. Salesforce, a customer relationship management (CRM) behemoth, saw this need and rolled out Marketing Cloud Account Engagement, previously referred to as Pardot. In this blog, we will delve into the depths of Marketing Cloud Account Engagement, its integration […]
It may be challenging to trace the eminence of the input data given the regular updates employees make to Salesforce databases. Using Validation Rules, Salesforce provides a way to define verification parameters, standardize the data requirements generally, and protect users from errors (for example showing phone numbers in the wrong format). This article explores the […]
Today, customer involvement is a rather significant element that plays an important role in business processes. Businesses are always on the lookout for better and more efficient strategies of reaching out to their customers and or clients online. Salesforce, the pioneer in customer relationship management (CRM), has unveiled Salesforce Digital Engagement as a robust tool […]